Haltya and Nooka

Haltya is a musical act by Finnish born musician and sound artist Tommi Sirkiä. The band was originally founded in the mid-nineties by Tommi and former member Jürgen Sachau in Helsinki Finland. Tommi and Jürgen parted ways after the release of Haltya's 2nd studio album Electric Help Eleves, and today Tommi records and produces Haltya mainly on his own, often with the help of other musicians, artists and producers.

Haltya released their first studio recording on Exogenic Records in 1999 in the form of Project Haltya EP, and received very good feedback and club plays from, among others, Annie Nightingale at BBC Radio One. Their debut studio album Forest Flavor, which came out in 2000, was highly acclaimed by psychedelic electronic music lovers around the world, introducing a new fresh approach to sound imagination at that time. Their musical style took influences from jazz, funk, trance, house, drum n bass and all sorts of other musical directions. The result was seriously booty shaking funky forest music with sparkles on top, the trademark of Haltya.

In late 2003 Haltya released the studio EP Hero, which made way for the following album Electric Help Elves, released 2004. Featuring the well known Finnish horn section baabelin torvet, a remix for Hidria Spacefolk, combining new elements and live instruments to their sound. The music is groovy, blends in unconventional psytrance instruments like guitars & horns and is best described as Funky Forest Trance.

Borboleta Purpura, Haltya's 3rd studio EP, was released in 2007. It featured a slightly new sound direction as Tommi was influenced by having lived and playing at parties in Brazil at that time. The EP was recorded at mothership space station studios in Helsinki, the studio what would become home to numerous other side project releases incl. the double studio album for the band Headphonics, and Highpersonic Whomen's 2nd album.

Haltya's 3rd studio album titled Book of Nature released in 2008, featured a more focused approach to song structure and form, alongside collaborations with other musicians and producers. Discussing the sound and process of creating this studio album, Tommi says "it was written and recorded during my journey's around the world, having visited and produced music in so many amazing places, having met so many interesting people, this album was a global process for me."

Today Haltya is considered to be one of the pioneers of electronic, funkedelic, and psychedelic music; as well as being a mainstay in Finnish Suomisaundi.

Haltya has been heard at various parties in countries around the world during their numerous live gigs and dj sets. Aside from Finland, Haltya have played live gigs in Israel, Austria, USA, Turkey, Russia, Brazil, Germany, Denmark, Australia, Ukraine amongst other countries in the world.

The name Haltya comes from the Finnish word haltija, which is for elf, or female spirit with wings. It is basically a faerie spirit, although in the old Finnish mythology haltija can be almost anything. It was believed that a person consists of many spirits, haltijas. Discography Project Haltya EP (Exogenic Records 2000) Forest Flavour (Exogenic Records 2001) Hero EP (Exogenic Records 2003) Electric Help Elves (Exogenic Records 2004) Borboleta Purpura EP (Exogenic Records 2007) Book Of Nature (Exogenic Records 2008) External links Haltya.info Haltya at Facebook Haltya at SoundCloud Haltya at Bandcamp Haltya at Myspace Haltya at Discogs Haltya discography at MusicBrainz Haltya at Allmusic

Nooka and Haltya

Contents 1 Company Profile 2 History 3 Mission 4 Products 4.1 Design Collaborations 4.2 Additional Products 5 Corporate Sponsorships 6 References 7 External links

Company Profile

Nooka, Inc., is an American company founded by designer Matthew Waldman that designs, licenses, and produces lifestyle products primarily focused on the intersection of design and technology. Founded in December 2005 and based in New York City, Nooka has offices worldwide, including a foreign corporate office located in Tokyo and sales offices in major commercial and retail markets throughout Europe, Asia, Oceania and the Americas. History

Nooka is prominently known for its line of unique patented timepieces, inspired by Mr. Waldman’s desire to create a “universal language” that is intuitive and does not require instruction basic skills such as telling time. In contrast with a traditional analog clock whose data can be acquired through reading the position of clock hands on a dial to express time data, the Nooka presented a display of readouts of bars, lines and dots representing a visual progression of time.

Nooka’s foray into the timepiece market first materialized with a design commissioned by global watch brand and manufacturer, a company known for the invention of the world's first commercially available quartz wristwatch. Since then, Nooka has expanded its line of products under the Mindstyle® brand focusing on design for innovative accessories, practical lifestyle products, footwear, bags and knapsacks, and a unisex fragrance. Current Nooka projects in the works include cloud-based audio devices, connected smart devices and a line of “wearable” products..

For Waldman the concept of Nooka began in London - "My inspiration was a memory. I was sitting in a hotel in London waiting for a client when i noticed a large clock on the wall. It somehow reminded me of the clock on the wall in first grade. This brought back the memory of being taught ‘how to tell time’. I then remembered being taught ‘how to tell time’ again in the fifth grade when digital clocks became popular. I thought if one has to be taught how to tell time, how intuitive is it really? surely there are other models, once learned, that can be as intuitive as what we are taught. That was my brainstorm. From that thought sprang forth a series of designs I now have patents for, of one which Seiko manufactured."

In 2009, James Gurney, editor of luxury horology magazine QP, stated "the renewed interest in digital watches is largely down to funky, New York-based watchmakers Nooka. Some of its models don't even have digits, just a row of lines and progress bars to denote the time. Tricky to read even when sober."

Since its founding Nooka has earned recognition and awards in multidisciplinary areas including fashion, graphic design, product design and sustainability. In 2010 the Zoo series and Zot series were inducted into the JIDA (Japan Industrial Designers' Association) Design Museum as part of the Vol. 12 Selection. And for their environmentally conscious "Origami Paper Pack" package design the company received 1st place garnering recognition for the 2012 Dieline Awards in the 'Books, Office & Art' category. Mission

In February 2010, Nooka's Chief Creative Director and CEO published the company's creed, entitled the Nookafesto, a set of core values the company and its designers and collaborators adhere to for all of their designs and products. The Nooka manifesto's purpose is to Create physical manifestations of ideas, Promote universal communication via the form and visual language of fashion and design, and, Bring a techno-progressivist set of expectations to the world of ordinary objects. Products

The first time pieces ever designed and successfully manufactured were the Zoo and Zot series of timepieces. Current watch and accessory designs are the culmination of years of exchange and research with extraordinary artists, designers, engineers, futurists, technologists and business leaders. The company, while known for its timepieces, has expanded into footwear and apparel, bags, belts, a specially formulated unisex fragrance, figurines, wallets and current plans are in the works for audio, smart devices and connective devices, including "wearables" and fashion technology. Design Collaborations

Nooka watches are not made to custom order. However, to create unique collectable time-pieces Nooka has teamed up with a variety of companies and artist including W Hotels, Nickelodeon, Hennessy Black, MTV, KidRobot, John Fluevog and Sanrio's Hello Kitty. The most recent collaboration with award winning designer Karim Rashid resulted in Nooka's first circular design, the Yogurt. Collaborations are not limited to their watches, in 2010 Nooka and Silicone Zone teamed-up to create a truly eco-friendly watch packaging, the "siliconezone nooka gem box", inspired by the Nooka gem shaped logo. Made out of food-grade silicone, the package is microwavable/dishwasher safe and can be used for cooking or as a container. In 2012 Nooka teamed up with Synth Records to launch Noozik, a music compilation of 13 original tracks from exciting up-and-coming artists. Additionally, during 2012 Nooka, in collaboration with graniph, partnered with ten artist to create custom NOOKANOOKA figures which debuted at the graniph Harajuku gallery for the NOOKANOOKAx10 Exhibition. Wrapping up 2012, Nooka launched a footwear collection with FILA which debuted exclusively for the Chinese market. Additional Products Belts: Strip Wallets: Asset Organizer (AO) Sunglasses: Mercury and Venus Fragrance: The Future Distilled Apparel: T-shirts Music Skins: wraps for laptops, iPhone, iPod, and iPad Glowessent: glow-in-the-dark edition of the Zub watch, Mercury glasses, and Asset Organizer (AO) Corporate Sponsorships

In 2010 Team Nooka was officially announced, as the company's first sponsored team of athletes and entertainers. The creation of Team Nooka followed the success of partnering with Red Bull during their Red Bull BC One competition in New York as well as their sponsorship of the Vans Warped Tour. Nooka has also sponsored other events such as the 2010 Summer in Los Angeles.

Nooka currently sponsors BMX riders Mike Spinner, Steve McCann, Edwin De La Rosa and Morgan Wade. Motocross driver Ryan Tuerck, Lacrosse player Paul Rabil and Snowboarder Kaitlyn Farrington.
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